Kemp, S., & Andersson, J. (Eds.). (2020). Futures. Oxford University Press. https://library.lincoln.ac.uk/items/223524?query=9780198806820&resultsUri=items%3Fquery%3D9780198806820%26target%3Dcatalogue%26facet%255B0%255D%3Dfulltext%253Ayes&facet%5B0%5D=fulltext%3Ayes&target=catalogue
Kotler, P., Armstrong, G., Opresnik, M. O., & ProQuest (Firm). (2021). Principles of marketing (Eighteenth edition, Global edition). Pearson. https://proxy.library.lincoln.ac.uk/login?qurl=https%3A%2F%2Febookcentral.proquest.com%2Flib%2Fulinc%2Fdetail.action%3FdocID%3D6127827
Mankiw, N. G., & Taylor, M. P. (2020). Economics (Fifth edition). Cengage. https://library.lincoln.ac.uk/items/223234?query=9781473768543&resultsUri=items%3Fquery%3D9781473768543%26target%3Dcatalogue%26facet%255B0%255D%3Dfulltext%253Ayes&facet%5B0%5D=fulltext%3Ayes&target=catalogue
Mothersbaugh, D. L., Hawkins, D. I., & Kleiser, S. B. (2020). Consumer behavior: building marketing strategy (Fourteenth edition). McGraw-Hill. https://library.lincoln.ac.uk/items/222753?query=9781260566482&resultsUri=items%3Fquery%3D9781260566482%26target%3Dcatalogue%26facet%255B0%255D%3Dfulltext%253Ayes&facet%5B0%5D=fulltext%3Ayes&target=catalogue
Sanders, K., Cogin, J. A., Bainbridge, H. T. J., & ProQuest (Firm). (2014). Research methods for human resource management (Vol. 58). Routledge. https://proxy.library.lincoln.ac.uk/login?qurl=https%3A%2F%2Febookcentral.proquest.com%2Flib%2Fulinc%2Fdetail.action%3FdocID%3D1576035