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Global innovation management

Global innovation management

Westland, J. Christopher, author

This new edition provides a comprehensive guide to formulating and implementing successful innovation strategies. Covering topics such as business models, service innovations, disruptive innovation and people management, it provides an accessible and engaging guide for successfully managing innovation

Paperback, Book. English.
Second edition.
Published Basingstoke, Hampshire: Palgrave Macmillan, 2016
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Available at University Library.

  • University Library – Four available in Main 658.57 WES

    Barcode Shelfmark Loan type Status
    3521744611 Main 658.57 WES Four week Available
    3521760178 Main 658.57 WES Four week Available
    3521744620 Main 658.57 WES Four week Available
    3521744602 Main 658.57 WES Four week Available

Details

    Statement of responsibility: J. Christopher Westland
    ISBN: 1137520183, 9781137520180
    Intended audience: Specialized.
    Note: Previous edition: 2008.
    Physical Description: 392 pages : illustrations ; 25 cm
    Subject: Business and Management.; Technological innovations Management.; International business enterprises Management.